Elizabeth Weintraub • Sacramento Real Estate Agent

The Nasty Marriage of Realtor.com and Opcity

Why is that everybody thinks they can stick their hands into our pockets? There seems to be this big push for so-called "referrals." It is not that we don't like referrals because who doesn't like referrals? Genuine referrals. From a bonafide source, like an agent who is working with the client in another area. We are happy to give that agent a referral fee.

However, we can't survive in this business if we paid a referral fee on every single transction, or even half of our transactions. That's too big of a chunk of income to give away. It is especially bad if the referral is not really a referral, but instead some unknown person from the internet who might want to sell or buy a house. In that instance we are not paying a referral fee based on an existing relationship. We are paying for it based on SEO. It's not the same relationship. It's just a name and a phone number.

Then, into the mix of thieves and merry pranksers comes our very own Realtor.com and Opcity to begin charging for buyer inquiries on specific listings or for potential sellers who might want to sell. You can read more in my personal blog today at this link: Realtor.com and Opcity Sell Out Realtors Nationwide.

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Elizabeth Weintraub is co-partner of Weintraub & Wallace Team of Top Producing Realtors, an author, home buying expert at The Balance, a Land Park resident, and a veteran real estate agent who specializes in older, classic homes in Land Park, Curtis Park, Midtown, Carmichael and East Sacramento, as well as tract homes in Elk Grove, Natomas, Roseville and Lincoln. Call Elizabeth Weintraub at 916.233.6759. Put our combined 80 years of real estate experience to work for you. Broker-Associate at RE/MAX Gold. DRE License # 00697006.

Photo: Unless otherwise noted in this blog, the photo is copyrighted by Big Stock Photo and used with permission.The views expressed herein are Weintraub's personal views and do not reflect the views of RE/MAX Gold. Disclaimer: If this post contains a listing, information is deemed reliable as of the date it was written. After that date, the listing may be sold, listed by another brokerage, canceled, pending or taken temporarily off the market, and the price could change without notice; it could blow up, explode or vanish. To find out the present status of any listing, please go to elizabethweintraub.com.

The Nasty Marriage of Realtor. com and Opcity
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